Focus on customers’ problems: you are user-obsessed and you think that talking with customers is the main Product Managers’ task. You love to identify the real struggles that will maximize the impact of the product.
You are comfortable with data and you know how to use it to improve your product.
Focus on impact: focus your efforts to create the most impactful product for our customers.
Be the customers’ advocate during the shaping phase of new functionalities and keep in mind the value of the product we want to deliver.
Collaborate with teams: collaborate effectively with developpement teams to build and deliver the best solution for customers’ struggles. Focus the discussions with the teams around impact and ensure the incremental delivery of the solution.
Mesure, observe, iterate: discuss frequently with our customers to identify the main problems to solve, drive the discussions at the discovery level, and help your pairs to focus on the right problem to solve in the future.